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Media Creative Director

Chennai, Tamil Nadu, India

Job Type

Full Time

About the Role

Our company is driven to find the next big thing, and we’re hoping that can include you, as our newest Media creative director. Leading a team of thinkers and doers, the right creative director will bring a mix of marketing expertise and business understanding to the position, promoting our company and that of our valued clients. We’re looking for an experienced manager of people, someone that can inspire others, taking our creative to a new level as we continue to grow. The ideal candidate will have a natural eye for design and a drive to inspire dynamic ideas that connect with all types of audiences.

Requirements

Objectives of this Role

  • Build, lead, and review work of the creative team in the production of all web, print, and digital marketing collateral

  • Spearhead and manage content strategy for both small-scale and large-scale projects, harnessing strategy, digital and brand design, compelling content, and technology

  • Collaborate with the marketing and sales departments in developing marketing plans, analyzing results, and identifying opportunities

  • Develop internal marketing campaigns that translate marketing objectives across business units into clear and motivating creative strategies

  • Analyze brand tracking, market trends, consumer need, and the competitive landscape

  • Meet budget standards by forecasting and managing expenses

Daily and Monthly Responsibilities

  • Supervise a cross-functional team of graphic designers, copywriters, social media experts, photographers/videographers, and project managers in the strategic development of messages and deliverables

  • Prioritize work and resources across engagements based on short- and long-term needs, establishing production schedules by collaborating with designers, copywriters, and production departments

  • Conduct brainstorming sessions with creative team, maintaining strategic and creative thinking to develop innovative and actionable creative initiatives in a fiscally responsible manner

  • Review and approve art and copy developed by the team, ensuring deliverables that effectively address marketing goals and challenges

  • Produce fresh, innovative work that translates complex ideas into compelling print materials and digital experiences for visually sophisticated audiences

  • Present, or oversee presentation of final concepts, and obtain approvals for deliverables

About the Company

Lasya Dance (OPC) Pvt. Ltd.

This organization focuses on strengthening classical art. Most importantly, THE LASYA emphasizes deculturation than denouncing any western influence we address the exploitation of talent,

we make a platform for the performing Artist to showcase the talent to the audience also we are concerned about promoting the young classical talents across the globe.

It not only works on promoting classical artwork but also ties memorable myths with legendary works of the past. With the flow of globalization, we often forget how our ancestors lived and how we miss out to experience aesthetic moments. Most importantly,

our culture and traditions make us unique and give us the feeling of belonging-ness. However, with the rush of performing our daily duties, we forget some essential integrals of our lives. Hence, to promote & educate as well as to preserve the exceptional yet reviving culture and art forms,

All of this work done by LASYA ORG,

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